by Dr Boyce Watkins
In this video, Yvette Carnell and I speak about the recent purchase of TheRoot.com by Univision. Univision is described as follows on Wikipedia:
The network’s programming is aimed at Hispanic Americans in the United States; its programming includes telenovelas and other drama series, sports,sitcoms, reality and variety series, news programming, and imported Spanish-language feature films. It has the largest audience of Spanish-language television viewers in the world, according to Nielsen Media Research.
You can watch the video below as Yvette and I talk about the purchase and whether or not the black community is sensitive to the importance of owning the media outlets that reach black people.