black people and money

Letter from a Brother: Opportunities are Limited, So How Do I Find Success?

Letter from a Brother: Opportunities are Limited, So How Do I Find Success?

by Dr. Boyce Watkins

Periodically, I will share some of the emails that I receive giving advice to people who reach out.  I don’t have time to write everyone back, but if I get a message that has a lesson that we can learn from, I’ll share when I can.  The thing to understand here is the importance of investing in your life on a daily basis and how we all eventually reap what we sow.  Here’s the letter:

Dr. Boyce: 

How are you this fine evening? I am a *** University Student studying Business Management. I was watching one of your inspirational lectures and I just thought maybe I can take a chance and reach out to you for a little guidance. I am a 27 year old man, married with two beautiful children and I was inspired by you to go back to school and now I will be the first person in my family to graduate  from college. Despite of all the questions I have about the next step I am actually very anxious to finish. I am writing to you today to ask you for some advice, I truly believe I am an “eagle in a chicken coup”. I am surrounded with people who just don’t believe in me and sometimes it actually gets to me. I would like to know what do you think would be the best thing to do as a college graduate, it is not easy to get a job after graduation but what can help me stand out as a black man willing and able to do what ever it takes to rise and make a difference. I know you must get lots of emails so this is a long shot reaching out to you like this. I hope you get this message and decide to open it and maybe even answer it.


Thanks for all the contributions to our black world, you are truly appreciated.


Hey my brother, I appreciate your kind words.  I am also proud of you for seeking vision that goes beyond the situation around you.

My advice for rising and reaching your goals:
1) Follow my facebook fan page: – I give a lot of advice there and it would allow you to grab a piece of my brain whenever you need it.

2) Write your goals down every day and make sure you do a little bit to reach them each day – it’s not a sprint, it’s a marathon

3) Be consistent – do the same thing every day….your life will eventually become a reflection of what you do with yourself on a daily basis.   If you commit yourself to always going the extra mile, then you’ll get the rewards that come with it.

4) Remember what Chuck D once said:  “If you can’t change the people around you, you should CHANGE THE PEOPLE AROUND YOU.” Think about that one for a second.

5) Always find an excuse to have fun and be happy.  Life is too short to be stressed out all the time.  Just make responsible choices while you do so.

Good luck young brother and I sincerely wish you the best.  Also, I am extremely proud of your accomplishments.
One thing I forgot to mention to the brother is that since black male unemployment is so high, it is IMPERATIVE that every African American learn the basics of starting their own business.  This is especially true for black men, who are often expected to be providers for a family, but have the highest unemployment rate of any race/gender demographic in the country.  I hate to tell you this, but white America is NOT always going to give you the job you deserve.  The rule of the day is ECONOMIC SELF-SUFFICIENCY.  This doesn’t mean that you can’t work for someone else, but it does mean that you always have to have a backup plan.

Dr. Boyce Watkins is a Finance PhD and the founder of the Your Black World Coalition and author of the book, “Black American Money”. To have Dr. Boyce commentary delivered to your email, please click here.


black people and money

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