Financial Lovemaking

This app has made a huge business out of adultery

This app has made a huge business out of adultery

By Nigel Boys

Stating that “while monogamy is not dead, a shift in societal ideals has taken place,” Brandon Wade, the founder of OpenMinded, a new dating app launched last month, has drawn the ire of many Americans who support the idea of traditional marriage.

Attempting to liberate Americans “from the confines of conventional, old-fashioned, repressed ways of loving,” so that they can engage in relationships with multiple partners, Wade’s app has been used by over 700,000 people in its first month.

The app is geared towards those who are “open to modern configurations of romantic and s*xual relationships,” according to its website. It aims to bring different people together who are open to meeting people of “different relationships, configurations, romantic ideologies, s*xual orientations, gender identities and gender expressions.”

Marriage has taken a downward turn because it no longer satisfies the needs of the modern man or woman, Wade claims on his website. “OpenMinded was created to be a safe and stigma-free environment that brings the ease and flexibility of online dating to the currently underserved world of open relationships.”

What’s more interesting is that the Singapore-born Wade to strict Chinese parents and the graduate of Massachusetts Institute of Technology (MIT), believes that most of those signing up for his app are already married. He adds, however, that he expects many swingers and polys*xuals to use the site.

Stating that “non-monogamy can be ethical,” the online dating entrepreneur believes men and women who practice monogamy will eventually end up cheating on their spouse because remaining faithful is tedious.

Although relationship researcher Helen Fisher commented on an article in the Washington Post about a church-going woman who regularly has extra-marital partners with her husband’s knowledge, that “nothing about this is new,” others don’t agree.

“What is new is that women are now also being more adulterous and so people are beginning to be more open about it,” Fisher wrote. “We’re shedding all these agricultural traditions and returning to the way we were millions of years ago.”

“What humans need and want more than anything else is to know that the one person that promised to love you forever will be faithful,” one commenter identified as Blue Orion wrote. “Betrayal of this trust brings only pain and heartache, not some new wonderful level of human experience. … Self seeking at the expense of another is destructive.”

RobertPs pointed out that the reason people disobey God’s Seventh Commandment, sixth if you’re a Catholic, that “You shall not commit adultery,” is because of sin and people are sinful. He added “Getting a permission slip to indulge doesn’t get one off the hook or mean that society won’t ultimately be harmed by a breakdown of the entire moral fabric that holds it together, at times by a thread.”

Financial Lovemaking

FJT aims to be the information hub that empowers Black wealth creation. We are behind FJT's fresh & insightful content that helps you think, learn, laugh, and move towards action to create a stronger Black community.

More in Financial Lovemaking

Dr Boyce Watkins: Advice to my daughters – How to pick a man who won’t disappoint you

FJT StaffMarch 23, 2017

Yolanda Spivey: Don’t Let Money Ruin Your Relationship- Steps You Can Take To Prevent This From Happening

yolandaOctober 3, 2016

Yolanda Spivey: Can I Insure My Baby Daddy?

yolandaOctober 2, 2016

Daymond John’s going to pass his millions to a white woman, sisters have something to say

FJT StaffOctober 2, 2016

This lottery winner says that if you’re not careful, it can ruin your life

FJT StaffJanuary 13, 2016

Never date or marry this kind of person if you want to be successful

FJT StaffJanuary 7, 2016